Emerging leaders
Your next opportunity may begin before the next position opens.
They see recognition, development, visibility and greater responsibility.
Mint Exposure is a strategic initiative design studio. We turn your grant's goals into an initiative: a named, planned program that puts your work in front of the right people, so they understand it, support it and act on it.
Exposure is the first step. Influence is the outcome.
Nonprofits, community agencies and local government teams that have won a grant and need a program to match it.
A plan on paper stays hidden. An initiative gives it a name, a story and a rollout, so the right people see it and act on it. That is the exposure we design.
Before exposure: a project summary crowded with seven long bullet points under a long title. After exposure: the same program as a named initiative, Tap In, with one line on what it is and three short blocks: who it is for, what they get, and the year one goal.
An illustrative example. The program is fictional. Drag the divider to compare.
The plan sets the goal.
The initiative gives it somewhere to go.
The goal hasn't changed.
Its ability to reach people has.
The plan stays underneath it all. The initiative gives it a name, a story and a way into the world, so the right people can see it, understand it and act on it.
Map. Ideate. Narrow. Test. It's how every engagement runs. Each service delivers one or more of the four steps, always in this order.
Define the challenge, audience, constraints, and desired outcome.
Fresh TakeGenerate fresh approaches and possibilities worth exploring.
Fresh TakeSelect and develop the strongest direction into something actionable.
Fresh Plan and Fresh LookPut the direction in front of your audience and learn what lands.
Fresh ReadFour flat-fee services, each one a part of building your initiative: its story, its rollout, its look and its results. Each one stands alone.
Answer four quick questions and we'll point you toward the service that matches where your program is.
Custom request
We'd love to hear about it. Tell us what you're working on, and we'll figure out the right approach together.
Four steps, so you always know what happens next.
Start with the goal. A call to map the grant.
Find the fresh ideas. That's Fresh Take.
Make it practical. Fresh Plan and Fresh Look.
Put it in motion. You test, Fresh Read measures.
About Mint Exposure
A grant writer describes the program. We shape it into an initiative people can see, understand and act on, then we measure what they do. You know your community. We know how to read the results.
Tell us about your grant and what you need people to do. We'll tell you which service fits.
Book a callSee the servicesThree initiative concepts.
For teams with a new grant and an award description that doesn't say much. We map the challenge and come back with three concepts, each one a story your staff and community can repeat.
One concept, fully designed.
For teams that have chosen a direction and need it built into something their own staff can run. The rollout comes in phases, so there is always a next step to share with the people it is for.
Visual direction for the program.
For programs that need a look people recognize. A Fresh Look makes everything you put out read as one program. It is one program's look, and never a rebrand of your organization.
Testing tools and a read on the results.
For programs that are ready to test, or already running. You run it in your community. We read what comes back, so you know what worked, how to do it again, and the one thing to change next.
For bundles and work that doesn't fit the four.
Some needs are a bundle of services, or shaped differently. Tell us what you need, and we'll scope it and put a flat fee in writing.
Mint Exposure is a strategic initiative design studio.
We help nonprofits, community agencies and local government teams turn grant goals into clear, compelling initiatives people can understand, support and act on.
That is where exposure comes from. Without an initiative, a plan stays on paper. With one, it has a name, a story and a rollout, and it reaches the people it was written for.
The name says what we do. Mint is to create, and it also means brand new. Exposure is what an initiative is for: putting an idea in front of the people it is meant for, clearly enough that they can decide and act.
There are two sides to the work. Fresh perspective is the creative side: new concepts, names, themes and looks. Made practical is the strategic side: plans, tools and numbers.
A grant writer describes the program. We bring it into view, and we measure what happens when it runs. Your team runs the initiative and owns the relationship with your community.
Exposure is the first step. Influence is the outcome.
I created Mint Exposure at the intersection of what I’ve always done naturally: think strategically, create intentionally, and help people turn their goals into something achievable.
My career includes nearly a decade in a highly regulated industry, with experience spanning data management, new construction, customer operations, and, most recently, channel management. Over the last three years, my work has become increasingly centered on developing initiatives, earning stakeholder buy-in, influencing performance, and turning ideas into measurable business results.
Mint Exposure brings that experience together with my passion for creativity and design, and my growing expertise in how ideas win people over. I’ve learned firsthand that having a strong idea is only the beginning. How you shape it, position it, and bring people along determines whether it moves. Now, I help others do the same.
Tina, Founder of Mint Exposure
Book a callA short call is the quickest way to find out which service fits. Request one below.
When you share unpublished plans, we use a simple confidentiality agreement. Your data stays yours, and we never contact the people you serve.
Underexposed, then exposed.
Mint Exposure is a new studio, so there is no client work to show yet. These records show how we think. The Next 100 and Break the Contact are full Fresh Take records. The Lift and The Relay are full Fresh Plan records, drawn from our founder’s professional work. Organizations are not named and details are changed. Three Concepts and Tap In are built on one fictional program: a Fresh Take that finds the idea, then a Fresh Plan that builds the rollout. The Next Move is our first full Fresh Read record: a tracking sheet becomes one recommendation.
Portfolio 001 · Fresh Take
The Next 100 is a full Fresh Take record: what we saw, the decision we made and the system it became.
Portfolio 002 · Fresh Take
Break the Contact is a full Fresh Take record: a changing problem turned into one behavior people can remember and use.
Portfolio 003 · Fresh Plan
The Lift is a full Fresh Plan record: the diagnosis, the five-stage plan, the tools and the way it is measured.
Portfolio 004 · Fresh Plan
The Relay is a full Fresh Plan record: influence without direct authority, built through the leaders closest to the work.
Portfolio 005 · Fresh Plan
Tap In is a full Fresh Plan record: the same work, put in order across four stages staff can prepare for and run.
Portfolio 006 · Fresh Take
Three Concepts is a full Fresh Take record: an award description interpreted into three distinct directions, with one selected. It is where Tap In began.
Portfolio 007 · Fresh Read
The Next Move is our first full Fresh Read record: the same tracking sheet, read for what is working, where the friction is, what it means and the one thing to change.
Built for the team that just won the grant.
Organizations with grant money and a program to design. You have staff to run programs, and nobody whose job is to invent them.
A new grant, a vague award description, and a program that still needs a name and a plan.
First focusAgencies that serve a community directly and need a program they can explain in a sentence.
First focusDepartments with grant funding and outcomes to report, working with their own program staff.
Second focusIf you have a grant and a program to design, tell us about it.
Map. Ideate. Narrow. Test.
The MINT Method is how every engagement runs. Each service delivers one or more of its four steps, always in this order.
What are we solving?
Define the challenge, audience, constraints, and desired outcome.
Delivered by Fresh TakeWhat could this be?
Generate fresh approaches and possibilities worth exploring.
Delivered by Fresh TakeWhich one, and how?
Select and develop the strongest direction into something actionable.
Delivered by Fresh Plan and Fresh LookWhat happened, and what changes next?
You run it in your community. We measure and track the response, then use the findings to choose the next variable to change.
Delivered by Fresh ReadWithout a clear definition, exposure could mean anything. Here is what we mean. A plan on paper stays hidden. An initiative turns it into something the right people can see, trust and act on. Designing that initiative is the work we do.
A grant award is written for a funder. An initiative turns its goals into a named program with a story people can repeat.
Attention left to chance can send the wrong message. An initiative decides what people see first, and keeps it on the work.
One announcement fades. An initiative runs in phases, from pilot to launch to read, so there is always something to share.
Broad exposure is often wasted. An initiative is built around one problem, and it draws the people who care about solving it.
Measurable goals show you are doing what the grant set out to do. That gives funders and your community a reason to trust it.
An initiative exists to put an idea in front of people and move them to act. Exposure is the first step: people see it. Influence is the outcome: people act on it. Reach alone is only the first half, so every step of the method is built toward what people do next.
The quarterly Fresh Read runs the method again each quarter, starting from what the last read showed. Test, learn, and choose the next variable.
See the differenceFour services, each built on the method.
Four steps, from the first call to a program you can measure, so you always know what happens next.
Start with the goal. A call to map the grant.
You share the grant, your goals and your constraints. Nothing is signed or paid yet.
Find the fresh ideas. That's Fresh Take.
We create the concepts. You choose a direction and give feedback.
Make it practical. Fresh Plan and Fresh Look.
We build the plan and the look. Your own team will run it.
Put it in motion. You test, Fresh Read measures.
You decide what to change. We recommend the next variable.
| Stage | You | Mint Exposure |
|---|---|---|
| Kickoff | Share the grant, goals and constraints | Runs the call and maps the challenge |
| Concepts and design | Choose a direction and give feedback | Creates the concepts and builds the plan |
| Testing | Run the test with your community and collect responses | Builds the measuring tools, then tracks and analyzes the results |
| Next steps | Decide what to change | Recommends the next variable to change |
You receive the scope, the flat fee and the timeline in writing. Once you sign and complete the two steps in the client portal, we confirm your start date by email.
Each quarter starts from what the last read showed. You get a review, updated materials and two new concepts, and we recommend the next variable to change.
Tell us about your grant and what you need people to do.
Four services, one method.
Four flat-fee services, each one a part of building your initiative: its story, its rollout, its look and its results. Each one stands alone, and its fee is shown on its page.
Custom request
We'd love to hear about it. Tell us what you're working on, and we'll figure out the right approach together.
Answer four quick questions and we'll point you toward the service that matches where your program is.
The things people ask before they book a call.
We design initiatives for organizations that have won a grant. We turn the grant's goals into a program with a name, a plan, a look and a way to measure it.
An initiative is the program your grant pays for, given a name, a story, a rollout and a way to measure it. Its purpose is to move a plan off the page, so the right people can see it, understand it and act on it.
A good initiative has a clear story people can repeat, a rollout in phases, one audience it is built for, and goals you can measure. It also decides what people see first, so the attention stays on the work.
Exposure is the first step: the people your program is for see it. Influence is the outcome: they act on it. An initiative is how you get both, and designing initiatives is what we do. A Fresh Read measures what people did.
No. We design the program itself: its concept, plan, look and the way it is measured. We do not run promotion for you.
Fresh Take gives you three initiative concepts. Fresh Plan turns one concept into a rollout plan with draft messaging. Fresh Look gives the program its visual direction. Fresh Read gives you testing tools and a read on the results.
No. Each service stands alone. Start with the one that matches where your program is today.
Make a custom request. It covers bundles and work that is shaped differently. Start by booking a call. You then receive a written scope and a flat fee before any work starts.
No. Your team runs the initiative. We design it, read the results and recommend what to change next.
No, never. You own the relationship with your community. In a test, your staff collects the responses and we analyze them.
No. We work alongside your grant writer and your program staff. A grant writer describes the program. We bring it into view.
No. A Fresh Look is one program's look. It is never a rebrand of your organization.
No. Mint Exposure is an independent studio.
Each service has one flat fee, shown on its page: Fresh Take is $2,000, Fresh Plan is $6,000, Fresh Look is $4,500 and Fresh Read is $3,500. A quarterly Fresh Read is $2,500 per quarter. Bundles and custom requests are quoted on the call.
Some grants allow consultant costs and some do not. Check your award terms, and tell us on the call how you plan to pay.
Payment is due before work begins. A quarterly Fresh Read is billed at the start of each quarter.
Online, through the client portal. You receive a receipt for every payment, and your agreement states the scope and fee it covers.
Fresh Plan and Fresh Look each include one round. A round is one consolidated set of changes from your team.
Refunds are given when they apply under our Service Terms and whenever the law requires. For example, if we have to cancel and cannot complete your work, we refund the fees for work not performed. The full Refund Policy is in our Service Terms.
Fresh Take takes about a week. Fresh Plan takes about three weeks. Fresh Look takes about two weeks. For a Fresh Read, the tools are ready in a week and the report follows a week after your test ends.
The grant award description, the grant's start and end dates, your goals and constraints, and the outcomes you report on.
It depends on the service: three written concepts, a rollout plan with draft messaging, a set of templates with a one-page style guide, or testing tools and a results report.
One round of testing and one report. Tracking over time is the quarterly option, which adds a review, updated materials and two new concepts each quarter.
Yes, with at least 48 hours' notice, up to two times in a calendar month. The details are in our Booking and Scheduling Policy.
No. No one can promise that a grant will be won or renewed. We promise the design, not the funding.
Early signals. A small test gives direction, and we label it that way. It tells you which variable to change next.
You do. We collect only what is needed, keep it anonymous where possible, and agree up front on how it is stored.
Yes. When you share unpublished plans, we use a simple confidentiality agreement.
We take extra care. Tell us on the call, and we will agree on how that information is handled before anything is shared.
You do, once it is paid for in full. We will not show your work or name your organization publicly without your written permission.
Send us a message or book a call, and we'll answer it.
You're officially in.
We're glad to be working with you. Complete the two steps below, and we'll take it from there.
Step 1
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Custom project? Pay the amount listed on your signed agreement.
Step 2
Bring your initiative into focus.
Upload your grant award description, brand files, and supporting materials through our private link.
Leave out personal information about the people you serve. Contact us before uploading materials that need special handling.
Upload files (opens Dropbox in a new tab)Not a client yet?
If you have a grant and a program to design, tell us about it.
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Step 2
Bring your initiative into focus.
Upload your grant award description, brand files, and supporting materials through our private link.
Leave out personal information about the people you serve. Contact us before uploading materials that need special handling.
Upload files (opens Dropbox in a new tab)Your call request is in.
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We reply by email with an exact time, in Eastern Time.
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Good to know
Your call is confirmed when you receive our confirmation email.
Until then, the day you picked is a request.
If plans change
Rescheduling or cancelling takes 48 hours' notice.
While you wait
Four steps from the first call to a program you can measure.
Your message is on its way.
We have your question, and we'll reply by email.
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We'll reply to the email address you gave us.
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A short call is the quickest way to find out which service fits.
In the meantime
Our FAQs cover services, fees, timing and confidentiality.
While you wait
Four flat-fee services that take you from a first idea to a program you can measure.
A leadership program becomes an identity people want to belong to.
The Next 100 shows how we take an existing initiative that has a real purpose but lacks distinction, relevance and pull, and reposition it into something people can understand, identify with and act on.
The organization is not named and identifying details are fictionalized. No client relationship or results are represented. More about this record is at the end of the page.
1. The original
The organization is a growing professional-services firm with an established leadership-development program for high-potential employees.
The program itself was valuable. The positioning felt generic, and that is a problem no layout can fix.
The original announcement: a tidy corporate intranet page titled Emerging Leaders Development Program, with the line Developing tomorrow’s leaders today, a one-sentence description and a Learn more button.
2. The friction
3. The Fresh Take
Don’t promote another leadership program. Build an identity people want to belong to.
We did not change the purpose of the program. We changed the perspective.
4. The transformation
From
Emerging Leaders Development Program An internal professional-development program for high-potential employees.To
The Next 100
Who will lead what’s next?
A two-year initiative to identify, develop, and elevate 100 emerging leaders.
5. The identity
Instead of asking employees whether they want to take part in leadership development, the initiative asks something else: could you be one of The Next 100?
Emerging leaders
Your next opportunity may begin before the next position opens.
They see recognition, development, visibility and greater responsibility.
People managers
You already know who shows potential. Help us make sure they have somewhere to take it.
They are positioned as the people who identify talent and speak up for it.
Senior leadership
The future leadership pipeline shouldn’t begin when a position becomes vacant. It should already be in motion.
They see a visible investment in succession and in internal talent.
6. The applications
Each piece asks the same question in the same voice, so the idea holds together wherever people meet it.
Employee launch page. Headline: 100 people will help shape what’s next. We’re investing in the people ready to grow, lead, and help move our organization forward. Could you be one of them?
Manager communication. Headline: Who do you see? You already know who shows potential. Help make sure they have somewhere to take it. Nominate The Next 100.
Executive launch slide. The future leadership pipeline shouldn’t begin when a position becomes vacant. It should already be in motion.
Participant welcome card. Number 037 of 100. You are one of The Next 100. Your next opportunity may begin before the next position opens. Spaces for the participant’s portrait, name and role.
The same idea extends into thirteen practical pieces, from the first announcement to the last recognition.
Launch it
Spread it
Sustain it
What this proves
Finding the strategic opportunity hiding inside an existing initiative.
Turning an internal program into an idea with identity, aspiration, and shared language.
Extending the strategy into communications leaders, managers, and employees can actually use.
Fresh perspective. Made practical.
Tell us what it has to achieve and who needs to act.
Stop. Disconnect. Start fresh.
A customer fraud-awareness initiative reframed from information people have to remember into a protective behavior people can actually use.
The organization is not named and identifying details are fictionalized. No client relationship or results are represented. More about this record is at the end of the page.
1. The existing initiative
The information was accurate. The resources were useful. But customers were being asked to recognize an expanding list of scams before they could protect themselves.
The strategic issue is not the design. It is the underlying approach.
The existing program page, labeled Customer Security Program and titled Customer Fraud Awareness Initiative, with the line Helping customers recognize fraud and protect their accounts, and links to resources on common scams, warning signs, phishing, impersonation, suspicious communications and account protection.
2. The Fresh Take
Don’t teach people every way they can be scammed. Give them one response that works when something feels wrong.
We shift the initiative from fraud recognition to protective behavior. The threats can change. The response stays consistent.
Before
Customer Fraud Awareness Initiative Educational resources covering common scams, warning signs, phishing, impersonation, suspicious communications, and account protection.Strategic questionWhat should customers know?
After, Mint Exposure
Break the Contact
Stop. Disconnect. Start fresh.
A simple behavioral protocol customers can use whenever an interaction feels suspicious, without first having to determine whether it is actually fraud.
You don’t have to know it’s a scam to protect yourself from one.
3. Behavior architecture
Step 01
Don’t provide anything.
Pause the interaction. Don’t share personal information, account information, verification codes, passwords, or payment details.
Step 02
End the contact.
Hang up. Close the message. Leave the website. Stop the conversation, even if you’re still unsure.
Step 03
Reconnect on your terms.
Open the official app, type the known website yourself, call the number on your card, or use another verified channel.
The customer doesn’t have to identify the scam. They only have to recognize uncertainty.
4. Response moments
The protocol is designed to remain useful even when the scenario changes.
01 Phone call
“We need to verify your account.”
Stop · Disconnect · Start fresh
02 Text message
“Urgent action required.”
Stop · Disconnect · Start fresh
03 Email
“Sign in to confirm your information.”
Stop · Disconnect · Start fresh
04 Payment request
“Move the money now.”
Stop · Disconnect · Start fresh
05 Account alert
It looks legitimate, but something feels off.
Stop · Disconnect · Start fresh
06 The next scam
A threat customers haven’t been warned about yet.
The response still works.
5. Initiative ecosystem
This is an initiative system, not a campaign graphic. The same instruction shows up wherever a customer might need it.
Initiative hub and verified contact channels
In-app security prompts and fraud alerts
Representative scripting and reinforcement language
Counter cards, posters and employee conversations
In-the-moment security reminders
Email, statement inserts and account notices
Scenario content and repeatable reminders
Consistent next-step communication
Mobile security alert inside a banking app. Security alert. Something feels wrong? You don’t have to figure out whether it’s a scam. Stop: don’t provide information. Disconnect: end the interaction. Start fresh: contact us directly through the app. Button: Contact Us Safely.
ATM screen. If it feels wrong, stop the contact. Stop. Disconnect. Start fresh. We’ll never be offended because you chose to verify. Know you’re talking to us.
Branch poster. You don’t have to know it’s a scam. You only have to know when something doesn’t feel right. Stop: don’t provide anything. Disconnect: end the contact. Start fresh: reach us through a channel you trust. Break the Contact.
Employee talking point. Don’t convince them to stay on the line. If a customer is unsure whether they’re speaking with us, encourage them to disconnect. That’s the behavior we’re teaching. Employee script: Please hang up and contact us using the number on your card or through our official app. Trust isn’t asking customers to believe it’s us. Trust is giving them permission to verify.
The name and the graphics came last. This is the thinking they stand on.
6. What this proves
Turning a complex, constantly changing problem into one memorable response.
Designing communication around what people need to do, not simply what they need to know.
Building an initiative that can function across channels, scenarios, audiences, and future threats without changing its core instruction.
Fresh perspective. Made practical.
No client outcomes implied.
Tell us what it has to achieve and who needs to act.
Lead the behavior. Lift the result.
A leadership-focused performance initiative designed to strengthen the supervisors responsible for influencing frontline sales behavior every day.
Based on an initiative our founder created in her professional work. The organization is not named and identifying details are changed. No client relationship or results are represented.
1. The business problem
The organization is a large customer-contact sales operation. It runs multiple frontline sales teams, each led by a supervisor. There was no existing initiative to reposition. There was a business problem.
The organization needs improvement, but the first question should not be “How do we get representatives to sell more?”
What leadership asked for
“Sales performance is below target. We need a plan to improve it.”
The conventional response
If performance needs to change at scale, where should the intervention begin?
A Fresh Plan does not jump to a campaign. It begins by diagnosing the problem.
2. The planning diagnosis
Who has the greatest ability to change frontline behavior repeatedly?
The supervisor.
If the behavior needs to change at scale, start with the people responsible for reinforcing it every day.
Performance patterns revealed an opportunity upstream. A defined group of lower-performing teams shared a common point of influence.
Don’t start at the bottom of the funnel. Find the behavior upstream that controls it.
3. The Fresh Plan
The Lift is a focused leadership-performance initiative designed to strengthen the supervisor behaviors that influence frontline sales execution.
Rather than deploying broad interventions across the entire organization, the initiative concentrates support around the leaders positioned to reinforce performance behaviors every day.
4. Initiative architecture
Step 01
Find where intervention can create the greatest lift.
Review performance patterns and identify the teams and supervisors where focused intervention has the greatest opportunity to influence results.
Step 02
Make the expectation unmistakable.
Leadership and supervisors align around the behaviors that matter, how they will be observed, how they will be coached, and what progress looks like.
Step 03
Coach the coach.
Supervisors participate in structured calibration around frontline interactions: identifying missed opportunities, recognizing effective behaviors, and strengthening how they coach those moments.
Step 04
Take it back to the team.
Supervisors translate calibration into specific coaching actions with their frontline employees.
“Sell more.”
“Here is the behavior we are looking for.”
“Here is where the opportunity was missed.”
“Here is how we coach it differently next time.”
Step 05
Look for lift where it should appear first.
Track the leading behaviors the initiative is designed to influence rather than waiting only for final sales results to determine whether the intervention is working.
Sales performance becomes the downstream business measure.
5. The 90-day plan
This is an operating initiative with a cadence, not a communications campaign. The day ranges are approximate.
Phase 01
Days 1–30
Establish the intervention.
Phase 02
Days 31–60
Move from alignment into repeated application.
Phase 03
Days 61–90
Reinforce what is working and identify what needs adjustment.
6. Leadership ecosystem
Why intervention is needed and where the opportunity exists
Shared expectations and initiative launch
Behavior standards and coaching resources
Structured interaction review and coaching practice
Practical supervisor conversation tools
Recurring visibility into leading indicators
Progress, observations and intervention adjustments
Recommendations for continuing effective behaviors after the initiative
7. The applications
Executive business case. The performance gap isn’t only a frontline problem. Frontline behavior is reinforced long before the final result appears. The intervention model runs from leadership to supervisor to frontline to customer interaction to performance, with the supervisor highlighted. The Lift concentrates intervention where repeated influence occurs.
Supervisor calibration worksheet. See the moment. Coach the behavior. Four questions with space to write: What happened? What behavior occurred during the interaction? What was missed? Where did an opportunity exist? What should change? What specific behavior should be reinforced? How will you coach it? What conversation will move the behavior forward? Better coaching starts with a shared definition of what good looks like.
Coaching card. Don’t coach the number. Coach the behavior behind it. Observe: What did the employee actually do? Identify: Which behavior helped or limited the opportunity? Coach: What should happen differently next time? Reinforce: What will you look for in the next interaction?
Performance pulse, a weekly one-page view with no data shown. Leading indicators: leading behavior, supervisor participation, coaching activity and observed opportunities. Downstream business results: team direction and sales performance. A space for leadership notes. Measure the behavior before expecting the result.
Leadership recap. What we’re seeing. What we’re learning. What happens next. Observation: What patterns are emerging? Coaching: Where are supervisors gaining consistency? Friction: What is still getting in the way? Next move: What should leadership reinforce next?
8. Measurement architecture
The plan does not wait until the final sales number changes to determine whether the initiative is moving.
Leading indicators provide earlier evidence of whether the behaviors expected to produce performance improvement are actually changing.
Participation, coaching activity, observed behavior, consistency and application.
Opportunity creation, sales execution, performance direction and business results.
A branded leadership program would have been easier to make. This is the planning logic underneath The Lift.
9. Verified performance evidence
Historical performance evidence will be presented here using substantiated, anonymized figures from relevant professional experience.
10. What this proves
Finding the intervention point with the greatest opportunity to influence the business problem.
Turning a performance objective into a structured initiative with audiences, behaviors, cadence, tools, and accountability.
Connecting initiative activity to observable behavior and ultimately to business performance.
Fresh perspective. Made practical.
Organization not named. Details confidential.
Tell us what has to improve and who can influence it.
Build the coach. Carry the standard.
A partner-performance initiative designed to strengthen frontline execution by building capability in the leaders closest to it.
Anonymized experience. Not presented as a Mint Exposure client engagement.
1. The challenge
But the people producing it weren’t ours to manage.
An external sales partner was experiencing persistent performance challenges.
Direct day-to-day management of frontline teams wasn’t the solution. The opportunity was to strengthen the people who already had the responsibility, and the proximity, to influence their performance.
A diagram with two blocks. Performance expectation sits at the top and frontline execution at the bottom. A line leaves the expectation, stops, and a visible gap separates the two.
How do you influence performance when the people producing it don’t report to you?
2. The perspective
You can’t coach everyone. But you can strengthen the people who do.
Instead of trying to influence every frontline interaction directly, the initiative focused on transferring capability to the leaders positioned to reinforce expectations every day.
From
Directing frontline performance from the outside.To
Building coaching capability inside the partner organization.
3. The Fresh Plan
The Relay creates a structured path for transferring performance expectations into coaching capability, and coaching capability into stronger frontline execution.
4. Initiative architecture
01
Create shared understanding of the performance expectation.
Before capability can be transferred, both organizations need clarity around what successful execution looks like.
02
Translate expectations into coachable behaviors.
Give leaders a practical way to recognize the behaviors behind stronger performance.
03
Create space to work through realistic coaching situations.
Knowing what effective coaching looks like is different from being able to apply it consistently.
04
Put the capability into the hands of the leaders closest to execution.
The goal is not dependency on the initiative. It is stronger capability within the partner organization.
05
Create continued visibility, feedback, and reinforcement.
Capability becomes sustainable when expectations remain visible after the initial learning experience.
5. The strategic model
The Relay effect
One stronger coach can influence multiple conversations.
Multiple stronger conversations can influence an entire team.
The initiative wasn’t designed to create more dependence. It was designed to create more capability.
6. The transfer principle
The difference between instruction and capability is what happens after the training ends. The Relay was designed around that difference.
7. The plan in practice
Seven components carry the plan from a shared expectation to everyday reinforcement.
Clarify the performance challenge and shared expectation.
Translate expectations into observable, coachable behaviors.
Build understanding around effective performance coaching.
Create structured opportunities to apply the coaching approach.
Give leaders practical resources they can carry into their own teams.
Create visibility into whether targeted behaviors and performance are moving.
Use recurring observations and feedback to strengthen execution over time.
Coaching playbook page. Coach what you can see. Notice: What happened? Connect: Why does it matter? Coach: What could happen differently? Practice: What does better execution sound or look like? Reinforce: What should we continue watching for? Clear expectations become more useful when leaders can recognize them in action.
Practice lab workbook. Knowing isn’t the same as coaching. Five steps: Observe, review the situation. Diagnose, identify the behavior affecting the outcome. Respond, choose the coaching approach. Practice, work through the conversation. Reflect, what would you reinforce next?
Transfer toolkit. Take it back to the team. Coaching prompts: questions leaders can use to guide conversations. Behavior cues: what to listen and look for. Practice moments: opportunities for reinforcement. Follow-through: what to revisit after coaching. The initiative doesn’t end when the session does.
Performance pulse, shown as five questions with no figures. Is the capability traveling? Coaching: Is the approach being applied? Behavior: Are targeted behaviors becoming more visible? Consistency: Is execution becoming more reliable? Friction: Where is additional support needed? Movement: Is performance heading in the right direction?
8. The outcome
During the initiative period, the participating partner group demonstrated substantial improvement across targeted performance indicators as coaching capability and frontline execution strengthened.
9. What this proves
Creating movement without relying on direct authority.
Turning business expectations into capability another organization can carry forward.
Designing an initiative that extends impact through the people positioned to influence others.
Fresh perspective. Made practical.
Tell us what has to improve and who can influence it.
Turn the plan into action.
A work plan transformed into a clear, sequenced rollout staff can understand, prepare for, and execute.
The Tap Track. Thirteen week markers in a row, grouped into four stages. Prepare, weeks 1 to 2. Launch, weeks 3 to 4. Activate, weeks 5 to 12. Review, week 13.
Illustrative example built on a fictional program. No client relationship or results are represented.
1. The challenge
The rollout wasn’t.
The original work plan identified what needed to happen, but the activities lived inside narrative without a clear implementation rhythm.
Staff had the work. What they needed was a practical path for running it.
A paragraph of work-plan narrative, labeled: the information exists. Beneath it, an empty track of thirteen blank markers, labeled: the execution path doesn’t.
The question
How do you turn a work plan into something staff can actually plan around?
2. Before Exposure
The responsibilities were there. The activities were there. But sequence, timing, and implementation rhythm were difficult to see.
The same paragraph, with six activities marked inside it: train staff, announce program, open sign-ups, run sessions, provide equipment and review performance. Beside it, the five questions a reader is left to answer: What happens first? What happens next? When does it happen? How long does it run? When do we review it?
3. The perspective
A work plan shouldn’t just explain the work. It should help people run it.
The opportunity wasn’t to add more activity. It was to organize the existing activity into a sequence staff could understand, prepare for, and execute.
From
Narrative describing the work.To
A rollout organizing the work.
The path from narrative to execution: narrative, then sequence, then timing, then ownership, then execution.
The plan doesn’t need more activity. It needs order.
4. The Fresh Plan
Tap In converts the work plan into a four-stage rollout with clear timing, purpose, and progression.
The Tap In identity. The name Tap In with the line Turn the plan into action, above the Tap Track. Beside it, the four stages: 01 Prepare, weeks 1 to 2. 02 Launch, weeks 3 to 4. 03 Activate, weeks 5 to 12. 04 Review, week 13.
5. The 13-week rollout
The Tap Track. Thirteen week markers in a row, grouped into four stages. Prepare, weeks 1 to 2. Launch, weeks 3 to 4. Activate, weeks 5 to 12. Review, week 13.
Stage 01
Weeks1–2
Train two helpers per branch.
PurposeBuild local readiness before the program becomes visible.
Stage 02
Weeks3–4
Announce the program and open sign-ups.
PurposeMove from internal preparation into participant awareness and enrollment.
Stage 03
Weeks5–12
Run weekly sessions and lend tablets.
PurposeMove the initiative into recurring delivery and active participation.
Stage 04
Week13
Read the numbers.
PurposeAssess participation and performance to understand what happened and what should come next.
6. The rollout logic
The activities didn’t need to change. Their relationship to one another needed to become visible.
7. Before and after
Program activities will be implemented in a phased manner. Staff orientation and training will precede the program announcement, which will be made through existing communication channels, with participant sign-ups to open thereafter. Session delivery will commence at branch locations following sign-up, with equipment provided to participants concurrently. Performance will be reviewed at the conclusion of the initial delivery period, as outlined in the approved work plan.
Tap In rollout
Four stages. 13 weeks.
Illustrative example. Fictional program.
Paragraph. A paragraph of work-plan narrative. Activities exist, but staff must interpret the rollout themselves.
Plan. A four-stage implementation plan. Each activity has a place in the sequence and a timeframe staff can plan around.
Same work. Clearer path.
8. The implementation system
Six pieces sit around the four-stage plan.
Shows what happens and when.
Clarifies what needs to be prepared before launch.
Introduces the initiative and opens participation.
Creates consistency during active delivery.
Supports visibility into equipment or resources being used.
Creates a structured point for reading the numbers and deciding what comes next.
Rollout roadmap. 13 weeks. Four moves. One rollout. 01 Prepare, weeks 1 to 2. 02 Launch, weeks 3 to 4. 03 Activate, weeks 5 to 12. 04 Review, week 13. Every activity has a place. Every stage prepares the next.
Staff readiness guide. Be ready before it goes live. People: Who needs to be prepared? Tools: What needs to be available? Message: What should staff understand? Timing: What needs to happen before launch? Each has space to write an answer.
Launch communication. Sign-ups are opening. Tap In. Get connected. Get comfortable. Get started.
Delivery rhythm. Keep the rollout moving. A repeating loop of four steps. Session: deliver the experience. Support: make resources available. Track: capture participation. Adjust: respond to what staff are seeing. A timeline tells people when. A delivery rhythm helps them keep going.
Performance review page, with empty spaces and no figures. Week 13. Now read the numbers. Participation: Did people engage? Usage: Were the available resources used? Consistency: Did delivery happen as planned? Learning: What did staff observe? Next move: What should happen next?
9. What this proves
Turning a collection of activities into an implementation path.
Giving staff enough structure to prepare for what happens next.
Making a plan practical enough to move from narrative into action.
Fresh perspective. Made practical.
Tell us what has to happen and who has to run it.
The award says what it funds. A Fresh Take says what the program could become.
The Concept Branch: one line for the award splits into three paths, three possibilities. One path grows stronger and carries on as the selected direction. The other two come to a quiet stop.
Illustrative example built on a fictional program. No client relationship, grant funding or results are represented.
1. The input
The idea wasn’t.
The award established what the funding could support.
But an award description isn’t an initiative.
The organization still needed to determine what the opportunity could become for the people it was intended to serve.
What can the funding support?
AnsweredWhat should we actually build?
Still open2. Before Exposure
A diagram of an award description. Grey bars stand in for the running text, and five labels mark what such a description contains: funding purpose, intended audience, eligible activity, desired outcome and program parameters. No grant wording is shown.
The problem is not that the information is missing. The problem is that the information does not automatically tell the organization what the program should become.
The opportunity exists. The concept doesn’t—yet.
3. The perspective
Don’t start with a program name. Start with what the award makes possible.
A Fresh Take interprets the opportunity before defining the initiative. The goal is to understand what the award is trying to enable, then develop distinct concepts capable of serving that objective in different ways.
4. The Fresh Take
The same funding opportunity can support very different participant experiences. Three concepts were developed from the same underlying objective.
The Concept Branch. One line, the award, divides into three paths: 01 Tap In, 02 The Tech Table and 03 One Useful Thing.
Concept 01
Make digital support approachable and available.
A recurring program designed to combine guided support, practical learning, and access to technology in an approachable participant experience.
Concept 02
Bring technology help to the table.
An approachable drop-in concept where participants can bring everyday technology questions and receive practical, person-to-person support.
Concept 03
Teach one thing people can use today.
A focused learning concept built around completing one practical digital task at a time.
5. Three concepts, one award
One award
Primary valueAccess
ExperienceRecurring support + participation
Primary valueAssistance
ExperienceDrop-in help + conversation
Primary valueApplication
ExperienceFocused skill + immediate use
Each concept serves the underlying opportunity. Each creates a different way for people to experience it.
6. Concept selection
Four plain questions, asked of each concept. No scores.
Selected for development: Tap In. On the Concept Branch the Tap In path grows stronger and carries on. The Tech Table and One Useful Thing remain as viable directions.
Tap In
The concept moved from possibility to selected direction.
The next question became
How do we actually run it?
7. The handoff
What could this become?
Fresh Take · this recordHow will we make it happen?
Fresh Plan · Portfolio 0058. What this proves
Finding the opportunity inside dense source material.
Turning one objective into distinct, viable initiative directions.
Creating enough strategic distinction to choose a direction worth developing.
Fresh perspective. Made practical.
Tell us what the award supports and who it is meant to serve.
A tracking sheet becomes one recommendation.
Same numbers. The read shows what worked and names the one thing to change next.
The Read Line: a line moves through a crowded field of marks. Most of them fade back, a few stay bright, and the line ends at one point: the recommendation.
Illustrative example. Every figure shown is sample data. No client relationship or results are represented.
1. The challenge
They didn’t tell us what to do next.
The tracking already existed. The numbers were already being collected.
The opportunity wasn’t to create another reporting layer. It was to interpret what was already there and turn it into a useful decision.
What happened.
What to do next.
The question
What are we actually seeing here—and what should we do about it?
2. Before Exposure
| Measure | P1 | P2 | P3 | P4 | P5 | P6 |
|---|---|---|---|---|---|---|
| Participation | 12 | 14 | 15 | 17 | 18 | 20 |
| Activity | 9 | 10 | 9 | 10 | 11 | 10 |
| Usage | 7 | 3 | 8 | 2 | 7 | 3 |
| Consistency | 4 | 4 | 3 | 4 | 4 | 4 |
| Performance | 21 | 22 | 22 | 23 | 23 | 24 |
What happened?
The problem isn’t the sheet. The gap is interpretation.
3. The perspective
Don’t just report what happened. Use it to decide what happens next.
Fresh Read doesn’t replace the numbers. It makes them more useful.
Same numbers. Different value.
4. The Fresh Read
Four stages, in order. Nothing more is needed.
What appears to be working?
Where is the friction?
What does the pattern suggest?
What’s the one thing worth changing next?
5. Same numbers, different value
The information narrows as it is read: many data points, then a few patterns, then one signal, then one recommendation.
The goal isn’t to find more to say. It’s to find what matters.
6. Working
Fresh Read is not about finding problems everywhere. It starts by naming what is already doing its job.
What does the tracking suggest is performing as intended?
Participation rises steadily across the sample periods.
Do not change what’s working just because something else isn’t.
7. Watch
One pattern that deserves closer attention, named plainly.
What pattern deserves closer attention?
Usage swings from one period to the next.
8. Meaning
Observation tells us what happened. Interpretation asks why the pattern matters.
Usage swings from one period to the next.
Participation is steady, so interest does not appear to be the issue. The unevenness sits in usage itself.
Until usage steadies, it is the signal most likely to affect what happens next.
Sample read A practical reading of the sample sheet, not statistical analysis.
9. Move
A useful read doesn’t end with a long list of possibilities. It identifies the adjustment with the strongest case for action and makes the next decision easier.
Make one change to steady usage. Keep everything else as it is.
10. The Fresh Read
Short enough that a decision-maker can take it in quickly.
Participation rises steadily.
Usage swings from one period to the next.
Interest looks steady. The unevenness sits in usage.
Make one change to steady usage. Keep everything else as it is.
11. Before and after
| Measure | P1 | P2 | P3 | P4 | P5 | P6 |
|---|---|---|---|---|---|---|
| Participation | 12 | 14 | 15 | 17 | 18 | 20 |
| Activity | 9 | 10 | 9 | 10 | 11 | 10 |
| Usage | 7 | 3 | 8 | 2 | 7 | 3 |
| Consistency | 4 | 4 | 3 | 4 | 4 | 4 |
| Performance | 21 | 22 | 22 | 23 | 23 | 24 |
Here’s what happened.
Fresh Read
| Measure | P1 | P2 | P3 | P4 | P5 | P6 |
|---|---|---|---|---|---|---|
| Participation | 12 | 14 | 15 | 17 | 18 | 20 |
| Activity | 9 | 10 | 9 | 10 | 11 | 10 |
| Usage | 7 | 3 | 8 | 2 | 7 | 3 |
| Consistency | 4 | 4 | 3 | 4 | 4 | 4 |
| Performance | 21 | 22 | 22 | 23 | 23 | 24 |
WorkingWatch
Make one change to steady usage. Keep everything else as it is.
Here’s what worked—and the one thing we’d change next.
12. Read, move, read again
A recommendation is not treated as a permanent answer. It is the next informed move based on what the available information shows.
A cycle of five steps: track, read, adjust, watch, then read again.
You don’t need a Fresh Take or a Fresh Plan first. Bring an existing initiative, the tracking you already keep, a report or other performance information, and the read starts there.
13. What this proves
Turning performance information into meaning.
Separating what’s interesting from what actually deserves action.
Naming one practical adjustment instead of overwhelming the organization with options.
Fresh perspective. Made practical.
Tell us what you are tracking and what you need to decide.
Effective date: October 1, 2026
Last updated: October 6, 2026
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If restricted information is sent without approval, Client must promptly notify Mint Exposure. Mint Exposure may stop processing, restrict access, arrange secure return or deletion where lawful and feasible, or suspend the engagement pending an appropriate written handling agreement. A general confidentiality commitment does not establish a HIPAA business-associate relationship, a data-processing agreement, or compliance with special security requirements. Any legally required agreement and safeguards must be in place before the information is accepted.
Each party remains responsible for privacy, security, breach notification, retention, and disposal obligations applicable to its own activities. Neither Client’s responsibilities nor these Terms waive Mint Exposure’s applicable legal duties. Each party will promptly notify the other upon learning of unauthorized access to or disclosure of the other party’s information and reasonably cooperate in response, subject to applicable law.
Client retains ownership of materials it supplies. Client grants Mint Exposure a limited license to use, reproduce, adapt, and share those materials with authorized service providers only as reasonably necessary to perform the engagement, subject to Sections 15, 16, and 19. Client warrants that it can grant this license.
Upon full payment of amounts due for the applicable deliverables, Client is entitled to ownership of the original, client-specific content and creative expression in final approved deliverables specifically created for Client under the Service Agreement (“Final Deliverables”). This excludes Retained Materials under Section 17.3 and third-party materials under Section 18. Ownership does not depend on payment for an unrelated engagement.
To implement that transfer, Mint Exposure will execute a written assignment, either in a Service Agreement signed by Christina Humphrey or her authorized agent or in a separate signed instrument identifying the Final Deliverables. The assignment will transfer Mint Exposure’s transferable copyright and other agreed intellectual-property rights in the client-specific portions, effective upon full payment. Mint Exposure will obtain any necessary rights from its contributors to make the promised transfer. These website Terms alone do not substitute for a signed instrument where the law requires one.
Pending completion of the signed assignment after full payment, Mint Exposure grants Client a perpetual, worldwide, nonexclusive, royalty-free license to use, reproduce, modify, publish, distribute, and display the paid Final Deliverables for Client’s purposes, including through Client’s vendors. No additional assignment fee is required. Payment does not establish trademark availability, registrability, exclusivity, or clearance of a name or design.
Mint Exposure retains its pre-existing and independently developed intellectual property, including methodologies, frameworks, processes, systems, workflows, reusable templates, tools, design systems, know-how, techniques, and general skills, and its rights in the Mint Exposure name, logo, service names, website content, and MINT Method (“Retained Materials”). Retention applies to underlying methods and reusable materials, not to the original client-specific expression assigned under Section 17.2. Third-party rights remain with their respective owners.
Client does not acquire ownership of Retained Materials merely because they were used to create or included in a deliverable. To the extent Mint Exposure-owned Retained Materials are incorporated in or necessary to use a paid Final Deliverable, Mint Exposure grants Client a perpetual, worldwide, nonexclusive, royalty-free license to use, reproduce, adapt, display, and distribute them as part of or as necessary to use that Final Deliverable for Client’s purposes, including through vendors acting for Client. This license does not permit extracting and reselling, licensing, or publishing Retained Materials as a standalone template library, methodology, training product, or competing toolkit. Client may apply recommendations within its own organization and initiatives. No additional fee is required for this embedded-material license.
Mint Exposure may reuse general knowledge, skills, methods, and experience without disclosing Client Confidential Information, personal information, or identifiable Client work. This does not grant a right to reuse client-specific expression that has been assigned to Client or authorize publicity prohibited by Section 19. These provisions preserve rights recognized by applicable law and do not claim ownership of otherwise unprotectable ideas.
Before payment for the applicable deliverables, Client may review drafts internally for the engagement but may not publish, distribute, commercially use, or authorize third-party use unless Mint Exposure permits it in writing. Mint Exposure may withhold unpaid Final Deliverables and their associated licenses. Suspension or a payment dispute does not automatically revoke ownership or licenses already validly granted for paid deliverables; any remedy must be consistent with applicable law and the signed assignment.
Final Deliverables are supplied in the formats stated in the Service Agreement. Ownership of a Final Deliverable does not require delivery of drafts, unused concepts, raw design files, production files, research files, internal notes, or other working materials unless expressly included. Client-specific Confidential Information in excluded working materials remains protected. Rights and files for paid, completed deliverables following termination are addressed in Section 20.
Fonts, stock photography, stock illustrations, icons, templates, software, plugins, and other third-party materials may be subject to separate license terms.
Client is responsible for obtaining and maintaining any licenses needed for its intended use of third-party materials unless the Service Agreement expressly states that Mint Exposure will obtain a specific license for Client.
Mint Exposure is not responsible for Client’s use of third-party assets outside the permitted scope of any applicable license.
Before final delivery, Mint Exposure will identify material third-party assets it supplies and any known license restrictions or additional license costs relevant to the agreed use. Client must approve additional purchases in writing. Mint Exposure will obtain permissions for assets it supplies sufficient for the agreed use, or identify the license Client must obtain before use. Client remains responsible for licenses for assets it supplies and for uses beyond the agreed scope. Third-party license restrictions are not expanded by Client’s ownership or the licenses granted under Section 17.
Mint Exposure will not publicly display Client work, identify Client, use Client’s name or logo, or describe the engagement in a portfolio, case study, social-media post, website, marketing material, award submission, or other public communication without Client’s prior written permission.
Nothing in this section limits Mint Exposure’s right to use generalized, anonymized knowledge, techniques, or experience that does not reveal Client Confidential Information.
Client permission must cover the proposed material, identifying information, purpose, and timing; permission for one use is not blanket permission for other publicity. Mint Exposure will respect any approved embargo, confidentiality restriction, or limitation on publication. Public availability of Client work is not itself permission to feature it. Anonymized reuse must not reasonably identify Client or the people it serves. Client may withdraw permission for future publicity by written notice; Mint Exposure will remove affected material from channels it controls within a reasonable time, but cannot retrieve printed materials already distributed or copies controlled by third parties.
Client may cancel an engagement by written notice under Section 29.5. Cancellation is effective upon receipt or a later date stated in the notice, subject to an expressly agreed minimum term or quarterly notice period. Mint Exposure will acknowledge the notice, but acknowledgment is not a condition of cancellation. Charges and refunds are determined under Section 21.
Mint Exposure may suspend work upon written notice for nonpayment, missing required cooperation, or a material breach that prevents performance. For a curable material breach, Mint Exposure may terminate if Client fails to cure within ten calendar days after written notice describing the breach. Client may likewise terminate for Mint Exposure’s material breach if Mint Exposure fails to cure within ten calendar days after Client’s written notice. The abandonment procedure in Section 9 applies to termination based solely on project inactivity.
Mint Exposure may suspend or terminate immediately by written notice when Client requests unlawful or infringing work, supplies restricted material without required safeguards, makes continued performance unlawful or unsafe, engages in harassment or threats, or commits a material breach that cannot reasonably be cured. Restricted-information incidents remain subject to Section 16.
Mint Exposure may terminate for another reason upon written notice, subject to refunding prepaid fees for services not performed under Section 21. If a force majeure event prevents performance, Section 25 also applies.
Upon termination, Mint Exposure will stop the affected work and provide an accounting of services performed, approved expenses, permitted capacity or cancellation charges, payments received, and any balance or refund. Mint Exposure will deliver completed Final Deliverables for which the applicable amounts have been paid, subject to Section 17. Drafts, incomplete work, and working files are not owed unless expressly included in the Service Agreement or agreed in writing. Existing ownership, confidentiality obligations, and rights in paid deliverables are not automatically forfeited by termination.
Mint Exposure commits time and capacity when an engagement is accepted. Fees for services properly performed, together with approved nonrecoverable expenses, remain payable even if Client decides not to use the work or does not achieve a desired result. Prepayment alone does not make all fees earned. This Section controls conflicting refund or nonrefundability language elsewhere in these Terms, including pauses, rush work, quarterly services, cancellation, and termination.
If Client cancels before substantive work begins, Mint Exposure will refund prepaid amounts less services already performed, approved nonrecoverable expenses, and any permitted capacity or cancellation charge. If Client cancels, abandons the engagement, or causes termination after work begins, the same accounting applies to the remaining prepaid balance.
A separate reserved-capacity or cancellation charge may be retained only if its amount or calculation was clearly disclosed and accepted in the Service Agreement before capacity was reserved, reflects a reasonable estimate of anticipated loss, and is permitted by applicable law. It must not operate as a penalty or duplicate fees charged for the same work or capacity. Without an agreed charge, reserving a calendar slot alone does not make the entire payment nonrefundable.
For quarterly services expressly sold as access to defined availability during a fixed period, fees attributable to availability actually provided may be earned even if Client does not use it. That arrangement and any applicable minimum term must be stated clearly in the Service Agreement; fees attributable to unavailable or unperformed contracted services remain subject to this Section.
If Mint Exposure cancels for a reason not caused by Client and cannot complete the services, Mint Exposure will refund prepaid fees attributable to services not performed. No capacity or cancellation charge applies to that cancellation. If Client terminates for Mint Exposure’s uncured material breach under Section 20, unused prepaid fees will be refunded without a capacity or cancellation charge, and any further remedy remains subject to applicable law and Section 23.
Mint Exposure will perform with reasonable professional skill and care and provide included revision rounds. Client should promptly identify a specific scope or quality concern in writing so Mint Exposure can address it. Subjective dissatisfaction or a desired outcome not being achieved does not alone create a refund right, but this does not excuse deficient performance or restrict legally available remedies. Corrections needed to satisfy the agreed scope or express professional standard are governed by Section 10.
Mint Exposure will provide a written cancellation or termination accounting and issue any undisputed refund within thirty calendar days after the effective cancellation or termination date, or sooner if applicable law requires. Payment-processor posting times may vary. If amounts are disputed, the parties will address them under Section 28 without withholding an otherwise undisputed refund. Refunds will generally be returned to the original payment method unless the parties agree on another lawful method.
Nothing in these Terms waives a refund, consumer-protection right, payment-dispute right, or other remedy that cannot lawfully be waived. These Terms do not prohibit a good-faith complaint or a truthful review.
Mint Exposure will perform the agreed services with reasonable professional skill and care and provide the deliverables expressly included in the Service Agreement. This express commitment is not displaced by the disclaimers below.
EXCEPT FOR THAT EXPRESS COMMITMENT AND ANY OTHER EXPRESS WARRANTY IN A SIGNED SERVICE AGREEMENT, AND TO THE FULLEST EXTENT PERMITTED BY LAW, SERVICES AND DELIVERABLES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” MINT EXPOSURE DISCLAIMS OTHER EXPRESS, IMPLIED, AND STATUTORY WARRANTIES, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NONINFRINGEMENT, UNINTERRUPTED OR ERROR-FREE SERVICE, AND WARRANTIES ARISING FROM COURSE OF DEALING, PERFORMANCE, OR TRADE USAGE.
These disclaimers do not eliminate express obligations concerning scope, intellectual-property transfer, third-party permissions, confidentiality, or refunds, and do not limit warranties or rights that cannot lawfully be excluded. Section 13 separately addresses results.
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, MINT EXPOSURE WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, PUNITIVE, OR CONSEQUENTIAL DAMAGES ARISING FROM OR RELATED TO AN ENGAGEMENT, INCLUDING LOST PROFITS, REVENUE, DATA, GRANTS, FUNDING, OPPORTUNITIES, REPUTATIONAL HARM, MISSED DEADLINES, OR BUSINESS INTERRUPTION TO THE EXTENT THOSE LOSSES CONSTITUTE SUCH DAMAGES.
SUBJECT TO THE EXCEPTIONS BELOW, MINT EXPOSURE’S TOTAL CUMULATIVE LIABILITY ARISING FROM OR RELATED TO AN ENGAGEMENT WILL NOT EXCEED THE TOTAL FEES ACTUALLY PAID BY CLIENT FOR THE SPECIFIC SERVICE GIVING RISE TO THE CLAIM. RELATED CLAIMS ARISING FROM THAT SERVICE ARE AGGREGATED, REGARDLESS OF THE NUMBER OF CLAIMS OR CLAIMANTS.
For a bundled service without a separate fee allocation, the cap is the total amount paid for that bundle. For quarterly services, the applicable service is the affected quarterly service period; where multiple periods give rise to a claim, the cap includes the fees paid for those affected periods.
These limitations apply to contract, tort, including ordinary negligence, and other theories of liability, even if the possibility of damage was disclosed. They do not limit liability for fraud, willful misconduct, gross negligence, or any liability that cannot lawfully be limited or excluded. They do not reduce a refund expressly due under Section 21. Nothing in these Terms creates a separate legal entity or a statutory liability shield for Christina Humphrey; “Mint Exposure” identifies the Service Provider defined above.
To the extent permitted by law, Client will defend, indemnify, and hold harmless Christina Humphrey doing business as Mint Exposure, and contractors or representatives assisting with the engagement, against third-party claims and resulting damages, liabilities, reasonable costs, and reasonable attorneys’ fees to the extent caused by:
This obligation does not apply to the extent a claim results from Mint Exposure’s breach, negligence, willful misconduct, or materials supplied by Mint Exposure without Client direction. Client’s lawful use of an unmodified deliverable within the agreed scope does not by itself trigger indemnification.
The party seeking indemnification will give reasonably prompt written notice of the claim; delayed notice reduces obligations only to the extent it materially prejudices the defense. Client may control the defense using qualified counsel reasonably acceptable to the indemnified party. The indemnified party may participate through separate counsel at its own expense, except where a material conflict requires independent counsel at Client’s reasonable expense. The parties will reasonably cooperate. No settlement may admit fault by an indemnified party, impose nonmonetary obligations on it, or fail to provide an unconditional release without its prior written consent, which may not be unreasonably withheld.
Any indemnification involving a governmental Client is subject to its legal authority and mandatory limitations, which must be addressed in the signed Service Agreement before work begins.
Neither party is liable for delay or failure to perform to the extent caused by an event beyond its reasonable control, such as a natural disaster, severe weather, public-health emergency, war, terrorism, civil unrest, widespread power or telecommunications failure, a material third-party platform outage, governmental action, or illness or incapacity that reasonably prevents performance. Ordinary lack of funds, routine workload, or a preventable failure to maintain reasonable safeguards does not qualify.
The affected party will give reasonably prompt notice, take reasonable steps to reduce the disruption, and resume performance when reasonably possible. Deadlines may be extended or services rescheduled to reflect the event. This provision does not excuse payment for services already properly performed or mandatory privacy or security obligations.
If the event prevents substantial performance for thirty consecutive calendar days, either party may terminate the affected engagement by written notice. Mint Exposure may terminate earlier if it reasonably determines that it cannot complete the services. Client remains responsible for services properly performed and approved nonrecoverable expenses; prepaid fees attributable to unperformed services will be refunded under Section 21, without a capacity or cancellation charge for termination caused solely by the event.
The Service Provider performs the services as an independent contractor. Nothing in these Terms or any Service Agreement creates an employment, partnership, joint venture, fiduciary, franchise, agency, or representative relationship between Client and the Service Provider. Neither party has authority to bind the other unless expressly authorized in writing.
This provision describes the relationship between the parties. The Service Provider remains Christina Humphrey, a sole proprietor doing business as Mint Exposure.
The parties consent to conduct the engagement by electronic means, including email, electronic signatures, proposal-platform acceptance, and other electronic records. An electronic signature or acceptance may form and evidence an agreement when attributable to an authorized person and made with the required intent, to the extent permitted by applicable law.
An electronic record is not automatically a signature for every purpose. Payment or participation may evidence acceptance under Section 1 but does not, by itself, replace a signed copyright assignment required under Section 17 or a signed amendment required under Section 3. The parties may retain and reproduce electronic records for their files.
These Terms, each Service Agreement, and related disputes are governed by Florida law without regard to conflict-of-law rules, except where controlling federal law or other mandatory law applies.
Unless a signed Service Agreement specifies another lawful forum, exclusive venue lies in the Florida state courts in the county where the Service Provider’s principal place of business is located when the applicable Service Agreement is accepted, or, if federal subject-matter jurisdiction exists, in the United States District Court whose territorial jurisdiction includes that county. The parties consent to personal jurisdiction in those courts. The applicable county will be identified in the Service Agreement or engagement confirmation before acceptance. A later relocation does not change the agreed forum for that engagement. This clause is subject to any mandatory venue rule or nonwaivable right to another forum.
Before filing formal legal action, a party will send written notice describing the dispute and requested resolution, and the parties will attempt in good faith to resolve it for at least fifteen calendar days after receipt. This process does not require delay of emergency relief, a filing necessary to preserve a claim or meet a deadline, a legally protected payment dispute, or a complaint to a regulator. It does not extend a limitation or filing period unless the parties expressly agree in writing. These Terms do not require arbitration or waive a jury trial.
These Terms and the applicable Service Agreement constitute the entire agreement between the parties regarding the applicable engagement and replace prior discussions, understandings, representations, and agreements on that subject.
If any provision of these Terms is found unlawful, invalid, or unenforceable, that provision will be enforced to the maximum extent permitted, and the remaining provisions will remain in full force and effect.
A failure or delay by either party to enforce a provision does not waive the right to enforce it later. A waiver must be in writing and applies only to the identified instance.
Neither party may assign the engagement without the other party’s written consent, except as expressly permitted in a signed Service Agreement. Mint Exposure may use subcontractors or service providers while remaining responsible for its agreed work, confidentiality obligations, and promised intellectual-property rights. A change in business structure does not automatically substitute a new contracting party.
Notices to Mint Exposure must be sent by email to contact@mintexposure.com, unless a Service Agreement provides a different notice address.
Notices to Client must be sent to the notice email in the Service Agreement or, if none, the authorized project contact’s email. Each party must keep its notice address current. Email notice is effective when received; a delivery-failure message does not establish receipt. If receipt is disputed, the sender must substantiate delivery or use an agreed alternative method. These email provisions do not replace formal service of legal process.
Headings are provided for convenience only and do not affect interpretation of these Terms.
Provisions intended by their nature to continue survive completion or termination, including accrued payment and refund obligations, confidentiality for its stated duration, privacy duties, intellectual-property rights and licenses, portfolio restrictions, warranty disclaimers, liability limitations, indemnification, and dispute provisions. No provision waives a right that cannot lawfully be waived. Mandatory governmental procurement, public-records, sovereign-immunity, and fiscal requirements must be addressed in the signed Service Agreement when applicable.
Mint Exposure may update these Terms prospectively. The version provided or clearly linked to Client when the applicable Service Agreement is accepted governs that engagement. Later website changes do not retroactively change an existing engagement; changes to it require the parties’ written agreement under Section 3.
Updated Terms apply to future engagements or expressly accepted renewals after Client receives notice and an opportunity to review them under Section 1. Continued participation in an existing engagement alone does not accept a later website revision.
Mint Exposure
Christina Humphrey, Sole Proprietor
Doing business as Mint Exposure, a Florida-registered fictitious name
Florida, United States
Email: contact@mintexposure.com
Effective date: October 1, 2026
Last updated: October 6, 2026
Mint Exposure respects the privacy of our clients, prospective clients, website visitors, and other individuals whose information we handle.
This Privacy Policy explains how Christina Humphrey, a sole proprietor doing business as Mint Exposure, under the Florida-registered fictitious name Mint Exposure, with a principal place of business in Florida (“Mint Exposure,” “we,” “us,” or “our”), collects, uses, shares, retains, and protects personal information.
This policy applies to our website, inquiries, consultation and booking requests, communications, service engagements, client file submissions, invoices, and related interactions.
It should be read together with our Terms and Conditions of Service, the applicable Service Agreement, and any signed nondisclosure agreement (“NDA”) or data-processing agreement. These documents may provide additional protections for information shared during an engagement. They do not limit privacy rights or legal obligations that cannot lawfully be waived.
This Privacy Policy describes our information practices. It does not, by itself, constitute consent to processing where separate consent is required by law.
This Privacy Policy applies to personal information Mint Exposure collects or receives through:
“Personal information” means information that identifies, relates to, describes, or can reasonably be linked to an identifiable individual, as defined by applicable law.
“Client Materials” means documents, files, content, data, responses, and other materials supplied by or on behalf of a client for a potential or active engagement. Client Materials may contain personal information, confidential business information, or both.
This policy does not govern the independent information practices of third-party websites or services. Sections 10 and 21 explain those relationships.
We collect information you provide, information generated through your interactions with us, and information received from service providers or authorized business contacts.
The information collected depends on how you interact with Mint Exposure.
You may provide:
Contact and booking requests may include:
Please do not include sensitive participant information or restricted materials in an inquiry or booking form.
During an engagement, we may receive or create:
Clients should provide aggregated or properly de-identified participant information whenever possible.
We may collect:
Section 11 explains how PayPal handles payment credentials.
We may receive information from:
We seek to collect only information reasonably necessary for the purposes described in this policy.
Client Materials may contain unpublished plans, proprietary methods, budgets, strategy, operational details, staffing information, program information, or other confidential business content.
We use Client Materials only as reasonably necessary to:
We will not publicly display Client Materials, identify a client, use a client’s name or logo, or describe an engagement in a portfolio, case study, marketing material, or other publicity without the client’s prior written permission.
Permission for one publicity use does not authorize unrelated uses. Any approved use remains subject to the agreed purpose, timing, confidentiality restrictions, and limitations.
We may apply general knowledge, skills, and experience gained during an engagement, provided doing so does not disclose personal information, client-specific confidential information, or identifiable client work.
Consistent with our Terms of Service, confidential or restricted Client Materials will not be submitted to a publicly accessible generative-AI service or used to train a general-purpose model without the client’s prior written authorization. Any authorized use must also comply with applicable law and the governing Service Agreement or NDA.
Client communications or materials may include information about employees, contractors, partners, funders, agency contacts, community members, or program participants.
If you provide another person’s information, you must have the authority and lawful basis to share it and provide any required notices or obtain any required permissions. Share only what is reasonably necessary for the engagement.
Mint Exposure ordinarily provides initiative design and related consulting services to the client organization. The client operates its initiative, manages participant relationships, collects responses, and determines what information to share with us.
We do not recruit or contact the people a client serves as part of our standard services.
Removing names does not always adequately de-identify information. Clients should consider whether combinations of details, free-text responses, small sample sizes, or other context could identify a person.
When we process personal information solely on a client’s behalf, the client may be responsible for determining the purposes of that processing and responding to participant privacy requests. We will assist or refer requests as required by applicable law and the governing agreement.
When you visit our website, our hosting and technical service providers may receive standard technical information, including:
The information collected depends on the services and features you use.
We and our providers may use this information to deliver website content, process forms, prevent spam and abuse, maintain security, troubleshoot errors, and monitor technical performance.
Our website also loads resources from third parties, including Google Fonts. Loading an externally hosted resource requires your browser to communicate with that provider, which may receive your IP address and associated technical request information.
Our website and service providers may use cookies, local storage, server logs, or similar technologies to operate features, support security, remember functional preferences, or diagnose technical problems.
We do not currently use advertising cookies or deploy tracking technologies to conduct cross-context behavioral advertising or targeted advertising through our website.
Third-party services you visit or use, such as PayPal or Dropbox, may use their own cookies and similar technologies under their own privacy policies. Their practices may include collecting information about activity over time and across services.
You can manage or delete many cookies through your browser settings. Blocking cookies or external resources may affect website features or third-party services.
Our website is not currently configured to change its operation in response to a browser’s Do Not Track signal. This does not change our stated practices concerning advertising or the sale of personal information. Where applicable law requires recognition of an opt-out preference signal, we will honor that requirement.
If we introduce analytics, advertising pixels, session-replay tools, or other tracking technologies that materially change our practices, we will update this policy and provide required notices, controls, or consent options before using them where required by law.
We use personal information for the purposes relevant to your interaction with us, including to:
Improving our services does not authorize us to repurpose identifiable participant data or confidential Client Materials for unrelated projects, advertising, or model training.
If we propose a materially different use that requires notice or consent, we will provide the required notice or obtain the required consent before proceeding.
Where applicable law requires a legal basis for processing personal information, we rely on the basis appropriate to the information and purpose.
These may include:
When you are a representative of an organizational client, the organization’s contract does not automatically make contractual necessity the legal basis for every use of your personal information.
If we process information solely on a client’s behalf, we follow the client’s lawful instructions and the applicable agreement, subject to our own legal obligations.
We disclose information only as reasonably necessary for a permitted purpose.
Depending on the engagement, recipients may include:
Contractors and providers processing information for us must be subject to obligations appropriate to their role and the information involved. We limit access to what is reasonably necessary.
We do not treat a legal request as permission to disclose unrelated information. Where lawful and appropriate, we will notify an affected client of a required disclosure and reasonably cooperate with efforts to seek protection.
A business transfer does not authorize the recipient to disregard applicable privacy commitments or confidentiality obligations. Additional notice or consent will be provided where required.
We do not share confidential Client Materials merely because a third party requests them or because disclosure could benefit our marketing.
We use third-party services to support our website and business. The tools relevant to a particular interaction may include:
Some providers process information on our behalf under our instructions. Others also process information independently for their own purposes, such as account administration, fraud prevention, or legal compliance.
A provider’s independent activities are governed by its own notices and applicable law. This does not remove Mint Exposure’s responsibilities for selecting, configuring, or using providers appropriately, or for meeting our own contractual and legal obligations.
You may contact us for information about the providers involved in your engagement.
Mint Exposure uses PayPal for invoicing and payment processing.
When you pay through PayPal, payment credentials are submitted to and processed by PayPal. Please do not send complete payment-card numbers, bank-account details, passwords, or authentication codes directly to Mint Exposure by email, website form, or file upload.
We may receive information needed to administer the transaction, such as:
We do not intentionally collect or store complete payment-card numbers or full bank-account credentials.
PayPal acts independently in processing payment information for its own payment, fraud-prevention, and legal purposes. Its practices and privacy choices are explained in PayPal’s Privacy Statement.
Mint Exposure uses Dropbox for client uploads, file sharing, and cloud storage.
When you use a file-request link, shared folder, or other Dropbox-based method, Dropbox processes the submitted files and related information under its applicable terms and privacy practices.
Mint Exposure may access, download, organize, and use submitted files as reasonably necessary to evaluate an engagement, provide agreed services, communicate with the client, deliver work, and maintain appropriate records.
File submissions may include associated information such as a submitter’s name or email address, file name, upload time, and sharing or collaboration activity.
Use only the upload method provided or approved for your engagement. Do not place restricted materials in a shared folder or assume that a file-upload service is approved for every type of information.
Clients must ensure their files are authorized for sharing, appropriate for the selected method, and limited to what the engagement requires.
Restricted information remains subject to Section 14 even when the upload link is supplied by Mint Exposure or an NDA is in place.
Our Terms of Service include confidentiality obligations. A client may also request a separate NDA before providing confidential material.
Where the parties have signed an NDA, it governs the confidential information covered by that agreement. If it conflicts with this policy concerning treatment of that information, the NDA controls for the applicable engagement, subject to mandatory law.
An NDA does not by itself authorize collection of restricted personal information, establish special regulatory compliance, or make an otherwise unsuitable upload method acceptable.
Nothing in this policy permits a use or disclosure prohibited by an applicable NDA, Service Agreement, or data-processing agreement.
Contractual confidentiality provisions do not restrict an individual’s mandatory privacy rights or excuse legally required disclosures.
Our standard services do not require access to highly sensitive personal information or specially controlled materials.
Unless Mint Exposure has first agreed in writing to an appropriate handling method and any required agreement and safeguards are in place, do not send or upload:
Clients must identify applicable restrictions before sharing material and confirm that the proposed handling method is acceptable to their authorized privacy, legal, or compliance personnel.
A general confidentiality promise does not establish a HIPAA business-associate relationship, an approved CUI environment, an export-controlled system, or a specialized data-processing arrangement.
If restricted information is submitted without approval, notify us promptly. We may restrict access, stop processing, arrange secure return or deletion where lawful and feasible, or suspend the engagement while an appropriate next step is determined.
Accidental receipt does not eliminate our applicable privacy or security obligations.
Mint Exposure does not sell personal information for money or other valuable consideration.
We do not share personal information for cross-context behavioral advertising or use it to conduct targeted advertising as those activities are defined by applicable privacy laws.
Disclosures to providers, advisers, authorized collaborators, or legal authorities for the purposes described in this policy are distinct from advertising-related disclosures, subject to applicable law.
We do not use confidential Client Materials or identifiable participant responses for advertising, portfolio displays, case studies, or promotional content without the appropriate prior written permission and any legally required individual consent.
Third-party services may have their own independent advertising or data-use practices. Their policies and available controls are described in Sections 10 and 21.
If our practices change, we will update the relevant disclosures and provide legally required choices before beginning the new activity.
We use reasonable administrative, technical, and organizational safeguards appropriate to the information we handle and the risks involved.
Our approach includes limiting information collection and access, using appropriate service providers and access controls, maintaining confidentiality obligations, and reviewing how information is stored and shared.
We require approved handling arrangements before accepting information that needs additional protection.
No website, device, internet transmission, email service, or storage system can be guaranteed completely secure. We cannot promise absolute security, but this limitation does not reduce our obligation to use reasonable safeguards or comply with applicable law.
You should protect your own accounts and devices, use approved communication and upload methods, and avoid sharing passwords or restricted information through ordinary forms or email.
Contact us promptly if you believe information connected to a Mint Exposure engagement has been accessed or disclosed without authorization.
If we learn of a security incident affecting personal information or confidential Client Materials in our possession or control, we will take reasonable steps to assess, contain, and address it.
We will notify affected clients, individuals, authorities, or other parties when and as required by applicable law and governing agreements.
When we handle information on a client’s behalf, we will provide required notice and reasonably cooperate with the client’s lawful incident-response obligations.
We will preserve information required for an investigation or legal obligation and avoid disclosures that could unnecessarily expose additional personal information.
Notification decisions, recipients, and timing depend on the incident, our role, applicable law, and the governing agreement. This policy does not substitute a contractual deadline for a mandatory legal deadline.
We retain personal information and Client Materials for as long as reasonably necessary for the purposes described in this policy, unless a different period is required by law or an applicable agreement.
In deciding how long to retain information, we consider:
Inquiry information, project files, transaction records, and security logs may have different retention needs. We do not treat all information as requiring indefinite retention.
Clients may request return or deletion of Client Materials after an engagement. We will address the request under the applicable agreement and law.
We may retain records reasonably required for legal, tax, insurance, compliance, or dispute-resolution purposes. Routine backups that cannot reasonably be selectively deleted may remain until overwritten or deleted through normal retention processes. Retained information remains protected and is not available for unrelated use.
Confidentiality obligations continuing after an engagement do not, by themselves, require us to retain the underlying information for the full confidentiality period.
Mint Exposure is not an archival service. Clients should retain their own copies of source materials and final deliverables.
You may contact us to ask about our information practices, update your contact information, change communication preferences, or request access to or deletion of information about you.
Depending on your location, our activities, and applicable law, you may have rights to:
These rights are subject to applicable legal conditions and exceptions. Listing them does not mean every privacy law applies to Mint Exposure or every request must be fulfilled in full.
To make a request, email contact@mintexposure.com with the subject line “Privacy Request.” Describe your request and provide enough information for us to locate the relevant records. Please do not send sensitive identification documents unless we request an appropriate verification method.
We may reasonably verify your identity and, where relevant, an authorized representative’s authority. Verification should be proportionate to the request and the risk of disclosing information to the wrong person.
We will respond within applicable legal deadlines. If an extension is permitted and needed, we will provide any required notice.
We may limit or deny a request where permitted by law, including to protect another person’s information, comply with a legal retention requirement, preserve security, or address a valid legal exception. A contract or NDA does not override a mandatory privacy right.
If we process the requested information solely on a client’s behalf, we may refer the request to that client and assist as legally required.
If applicable law provides an appeal right, reply to our decision or email us with the subject line “Privacy Appeal.” We will explain the appeal outcome and any legally required further complaint options.
We will not unlawfully discriminate or retaliate against you for exercising a protected privacy right. Withdrawal of consent does not affect processing lawfully carried out before withdrawal.
We may send marketing communications where permitted by law and obtain consent when required.
You can opt out by:
We will honor opt-out requests within the time required by applicable law. We may retain a limited suppression record so we can respect your preference.
Providing contact information for an inquiry or booking does not, by itself, authorize unrelated marketing where separate consent is required.
Opting out of marketing does not prevent necessary, non-promotional messages about a requested inquiry, active engagement, invoice, payment, security issue, or other administrative matter.
Our website and communications may link to or provide access to third-party services, including Dropbox, PayPal, social-media platforms, meeting services, and other business tools.
When you interact directly with an independent third-party service, its privacy policy governs its independent collection and use of information.
Third parties may collect information about your interactions through their own accounts, cookies, logs, or other technologies. We encourage you to review their policies and available privacy controls before providing information.
A third-party link does not authorize that provider to receive confidential Client Materials beyond an approved purpose or excuse our responsibilities for information we disclose to it.
This policy governs Mint Exposure’s own practices; it does not replace a third party’s notice or account controls.
Mint Exposure’s website and services are intended for organizations, professional contacts, and adults. They are not directed to children under 18, and we do not enter service engagements directly with minors.
We do not knowingly solicit personal information directly from children through our website or inquiry forms.
Clients must not provide personal information about minors unless an appropriate handling arrangement has been approved in writing under Section 14 and all legally required permissions and safeguards are in place.
If you believe a child has submitted personal information without appropriate authorization, contact contact@mintexposure.com. We will take appropriate steps to assess and address the information, including deletion where required.
Mint Exposure is based in Florida, United States.
Information may be processed or stored in the United States and in other locations where our providers operate. Those locations may have privacy laws that differ from the laws where you live.
Where applicable law requires a lawful international-transfer mechanism or additional safeguards, we will use or require the appropriate mechanism or safeguards before the relevant transfer.
Visiting our website or sending information does not, by itself, constitute consent to a transfer where separate consent is legally required.
If an engagement involves information subject to international privacy requirements, tell us before providing it so the parties can determine the appropriate agreement and handling arrangements.
You may contact us for information about international processing relevant to your engagement.
We may update this policy to reflect changes in our services, technology, information practices, or legal requirements.
We will post the revised policy and update the Last Updated date. Where a change has a different effective date, we will identify it.
For material changes, we will provide additional notice where required. If a new use of previously collected information requires consent or another legal basis, we will obtain the required consent or establish that basis before proceeding.
Posting an updated policy does not retroactively authorize uses prohibited by an existing NDA, Service Agreement, or applicable law. Continued website use does not replace separate consent where required.
For privacy questions, requests, or concerns, contact:
Mint Exposure
Christina Humphrey, Sole Proprietor
Doing business as Mint Exposure, a Florida-registered fictitious name
Florida, United States
Email: contact@mintexposure.com
For requests about your personal information, use the subject line “Privacy Request.” For an appeal where applicable, use “Privacy Appeal.”
Effective date: October 1, 2026
Last updated: October 6, 2026
This Booking and Scheduling Policy (the “Policy”) applies to discovery consultations, project consultations, kickoff meetings, review meetings, revision meetings, recurring check-ins, and other appointments scheduled with Christina Humphrey, a sole proprietor doing business as Mint Exposure, under the Florida-registered fictitious name Mint Exposure, with a principal place of business in Florida (“Mint Exposure,” “we,” “us,” or “our”).
The person or organization booking or receiving the appointment is referred to as “Client,” “you,” or “your.” A person booking on behalf of an organization represents that they have authority to arrange the appointment and accept applicable booking terms for that organization.
This Policy must be provided or clearly linked before you accept a booking. By booking after receiving notice of this Policy and an opportunity to review it, you agree to the applicable scheduling requirements. Requesting an appointment does not, by itself, create a paid project engagement.
This Policy supplements our Terms and Conditions of Service. Our Privacy Policy explains how we handle booking information and other personal information. Any applicable Service Agreement or signed nondisclosure agreement also governs the engagement.
Our Terms and Conditions of Service control conflicting provisions of this Policy, including payment, refunds, suspension, termination, and liability. A Service Agreement signed by both parties may expressly provide different terms for a particular engagement.
A consultation is required before Mint Exposure accepts payment for a new project or begins services for a new client, unless we waive that requirement in writing.
The consultation helps the parties:
A consultation does not obligate either party to enter an engagement. It does not guarantee a quote, project acceptance, reserved production capacity, or a particular delivery date.
Project services begin only after Mint Exposure accepts the engagement and the applicable agreement, payment, intake, and scheduling requirements are satisfied.
We may decline a prospective engagement when it falls outside our service scope, the requested timeline is not feasible, necessary materials or safeguards are unavailable, or other legitimate business considerations prevent acceptance.
Any consultation fee must be clearly disclosed and accepted before booking. This Policy does not itself establish a consultation fee.
Standard appointments and project requests are generally scheduled on a first-come, first-served basis, subject to availability, client readiness, and satisfaction of applicable booking requirements.
Submitting a request does not reserve an appointment or production slot.
An appointment is reserved when you receive written confirmation from Mint Exposure or an authorized booking platform.
For paid project work, dates and production capacity are confirmed only after:
An earlier inquiry does not take priority over a later engagement that is ready to begin and has satisfied these requirements.
We may release or decline unconfirmed requests. Changes to confirmed appointments are governed by this Policy.
A rush request asks us to schedule an appointment or perform project work sooner than our standard availability or agreed turnaround time.
Rush requests are subject to availability and written acceptance. We are not required to accept same-day appointments or expedited work.
If we accept a rush engagement:
Accepted rush work may receive priority within available capacity, subject to existing commitments. Rush priority does not automatically displace another client’s confirmed appointment or override a firm contractual deadline.
We cannot guarantee availability merely because a request is marked urgent. Acceptance of rush work also does not eliminate the effects of incomplete materials, delayed approvals, technical outages, or other circumstances addressed in our Terms of Service.
Any additional fee, suspension, termination, or refund remains subject to the applicable Service Agreement and Terms of Service.
An appointment is confirmed only when you receive written confirmation from Mint Exposure or an authorized booking platform.
Review the confirmation for:
Unless the confirmation expressly states otherwise, appointment times are in Eastern Time, America/New_York, including applicable daylight-saving changes.
The 48-hour notice period means 48 actual elapsed hours before the confirmed start time, including weekends and holidays.
If confirmation is missing or appears incorrect, email contact@mintexposure.com promptly. Check your spam folder and ensure the contact information you provide is accurate.
A reminder is a courtesy. Failure to receive a reminder does not cancel a confirmed appointment or change its notice deadline.
To make scheduled time productive, Client should:
Share project documents through Dropbox or another approved method. Do not place sensitive customer information, passwords, medical information, or restricted materials in booking forms, ordinary emails, or meeting chats.
If missing attendees, unavailable materials, or lack of preparation prevents a productive meeting, we may limit or end the appointment and arrange an appropriate next step.
Any financial consequence must follow the fee disclosures accepted before booking and the refund provisions of our Terms of Service.
Request a reschedule at least 48 hours before the confirmed appointment start time.
Submit the request through an available booking-management link or email contact@mintexposure.com.
The time we receive your request determines whether notice was timely. You do not need to wait for our acknowledgment to establish that you provided notice.
However, your preferred replacement date is not reserved until we confirm it in writing. Do not assume a requested new time has been accepted.
Client may make up to two client-requested appointment reschedules per calendar month, across appointments for that client or organization, unless an applicable Service Agreement states otherwise.
A completed reschedule counts in the calendar month in which we received the change request. Asking about availability without changing an appointment does not count.
Changes initiated by Mint Exposure do not count toward your limit.
Additional reschedules require our written approval and depend on availability, the circumstances, scheduling history, and the effect on project deadlines.
Exceeding the limit does not automatically create a fee. Any additional charge must be disclosed and accepted in advance.
A request received fewer than 48 hours before the appointment is a late rescheduling request.
Depending on the circumstances and previously accepted booking terms, we may:
We do not impose an undisclosed fee or recover twice for the same missed appointment.
Bookings accepted fewer than 48 hours before their start time may leave no opportunity to satisfy the usual notice period. Any applicable late-change consequence must still be clearly disclosed and accepted before that booking.
Provide at least 48 hours’ notice to cancel an appointment.
Use an available booking-management link or email contact@mintexposure.com. Identify the appointment you are canceling.
Cancellation is effective when your notice is received, or on a later date stated in the notice. Our acknowledgment confirms receipt but is not a condition of cancellation.
When you cancel with at least 48 hours’ notice:
If no valid retention charge applies and the appointment services have not been performed, the unused prepaid amount will be refunded. A credit may be provided instead if you agree to it.
A notice received fewer than 48 hours before the start time is a late cancellation.
If clearly disclosed and accepted before booking, and permitted by law, the applicable terms may allow us to:
Any capacity or cancellation charge must meet the requirements of Section 21 of our Terms of Service. It must not operate as a penalty or duplicate another charge for the same time.
Canceling an appointment does not automatically cancel an active project or quarterly engagement.
If you also intend to cancel project services, state that expressly in your written notice. Project cancellation, outstanding charges, refunds, and delivery rights are governed by the Service Agreement and Terms of Service.
A no-call/no-show occurs when Client fails to attend a confirmed appointment and does not notify us before its scheduled start time.
An arrival more than 15 minutes late without communication may be treated as a no-show if the meeting can no longer reasonably proceed. For an appointment shorter than 15 minutes, failure to attend before the scheduled end may constitute a no-show.
A cancellation received after the appointment starts does not constitute timely notice, but we will consider the circumstances under Section 9.
For a no-show, we may:
No-show charges or retained payments must be clearly disclosed and accepted before booking, permitted by law, and consistent with the Refund Policy in our Terms of Service.
A no-show does not automatically make all payments for an entire project nonrefundable.
Emergencies and unforeseen circumstances can prevent attendance or timely notice.
If serious illness, an accident, a family emergency, severe weather, a significant technical outage, or another exceptional circumstance affects your appointment, notify us as soon as reasonably possible.
We may, depending on the circumstances:
You do not need to disclose medical records or unnecessary sensitive details to explain a scheduling problem.
A voluntary exception applies to the identified appointment and does not automatically change future booking rules. We will also provide accommodations required by applicable law.
Active projects and quarterly engagements may require kickoff meetings, working sessions, review calls, check-ins, approvals, or other touchpoints to complete the agreed services.
These may be needed to:
Client must make the appropriate authorized representative reasonably available and provide timely input.
Meetings expressly included in the Service Agreement, and reasonable meetings initiated by Mint Exposure to perform the agreed scope, do not incur a separate fee unless the Service Agreement provides otherwise.
Additional client-requested meetings or work outside the agreed scope may require a written change order. We will disclose and obtain written acceptance of any additional fee before charging it.
Missed touchpoints or delayed decisions may affect delivery dates. Pauses, suspension, abandonment, or termination must follow the procedures in our Terms of Service.
Silence or a missed meeting is not final approval or authorization to publish a deliverable.
Join appointments at the confirmed start time.
If you arrive late:
A late arrival does not automatically entitle you to a free replacement or additional meeting time. Any charge, retained fee, or use of a meeting allowance remains subject to the accepted booking terms and our Terms of Service.
If you expect a delay, email us as soon as possible. More than 15 minutes of unexplained lateness may be handled under Section 8.
If Mint Exposure starts late, we will make reasonable efforts to provide the agreed meeting time or arrange an appropriate replacement or refund for the undelivered portion of a separately paid appointment.
We may need to change an appointment because of illness, emergency, technical failure, severe weather, or another scheduling disruption.
We will notify you as promptly as reasonably possible and offer a reasonable replacement time or alternative way to complete the appointment.
Changes initiated by Mint Exposure:
If you paid separately for an appointment that we cancel, we will offer rescheduling. If a replacement cannot reasonably be arranged or you decline the replacement, we will refund the prepaid amount attributable to the unperformed appointment services. A credit may be substituted only with your agreement.
If the appointment is part of an active engagement, we will address its effect on the project schedule and provide the agreed services or handle cancellation and refunds under our Terms of Service.
Any limitation of liability remains subject to Section 23 of our Terms of Service and rights that cannot lawfully be limited.
We expect respectful, professional communication from everyone attending a meeting.
Participants must not engage in harassment, discrimination, threats, intimidation, abusive conduct, or other behavior that materially disrupts the appointment.
We may end an appointment immediately if conduct makes continued participation unsafe, unlawful, or unreasonably disruptive. Any further suspension or termination of an engagement will follow our Terms of Service.
Charges or refunds following an ended appointment are determined under the applicable agreement and Refund Policy. Ending a meeting does not automatically forfeit every prepaid amount.
Do not record, transcribe, or introduce an automated meeting bot without notifying the other participants and obtaining their prior consent. Any approved recording or transcript remains subject to applicable law, confidentiality obligations, and our Privacy Policy.
We may update this Policy to reflect changes in our services, scheduling practices, or legal requirements.
The version provided or clearly linked when you accept a booking governs that appointment. Later website changes do not automatically alter an existing confirmed appointment.
For meetings under an existing Service Agreement, incorporated scheduling terms continue to apply unless the parties agree to a change in writing.
We will update the Last Updated date when this Policy changes. Any new fee or materially different booking requirement must be disclosed before you accept a booking to which it applies.
For booking, rescheduling, cancellation, or scheduling questions, contact:
Mint Exposure
Christina Humphrey, Sole Proprietor
Doing business as Mint Exposure, a Florida-registered fictitious name
Florida, United States
Email: contact@mintexposure.com
For scheduling changes, include your name, organization, appointment date and time, and the requested change.
Effective date: October 1, 2026
Last updated: October 6, 2026
Mint Exposure is committed to making our website and services accessible to people with disabilities, including people who use assistive technology.
We want visitors to be able to learn about our services, contact us, request a consultation, share permitted project materials, and access essential information without unnecessary barriers.
Mint Exposure is operated by Christina Humphrey, a sole proprietor doing business as Mint Exposure, under the Florida-registered fictitious name Mint Exposure, with a principal place of business in Florida.
This statement explains our accessibility goals, areas of focus, and how to request assistance. It applies to the Mint Exposure website and digital content we directly create and control. It also explains how we can help when a third-party service connected to our business presents an accessibility barrier.
We aim to provide an accessible and usable experience for people with a range of disabilities, including disabilities affecting vision, hearing, mobility, speech, and cognition.
Accessibility is a consideration in how we design, maintain, and improve our website and communicate with clients.
If a barrier prevents you from accessing information or completing a task, we want to help you complete that task and address the underlying issue.
You do not need to purchase services to request help accessing our website.
Our accessibility goal is to work toward conformance with the Web Content Accessibility Guidelines (WCAG) 2.2, Level AA for website content and functionality under our control.
WCAG 2.2 provides recommendations for making web content more accessible to people with disabilities.
This is a design and improvement goal. This statement does not assert that every page or feature has been verified to meet every applicable WCAG requirement.
We recognize that meeting a technical standard does not necessarily address every person’s access needs. We welcome feedback about barriers even when they are not covered by a particular guideline.
Our accessibility work focuses on:
These are priorities for implementation and review, rather than a certification that every feature has been tested successfully in every environment.
We aim to make essential website functions usable without a mouse.
This includes navigating pages, opening links, using controls, and completing contact or booking forms.
We also aim to use headings, labels, descriptive links, and a logical content order so people using screen readers can understand and navigate the website.
If you cannot reach or operate a control, encounter unclear labels, or find that a screen reader does not communicate information you need, please contact us. We can help with the task while evaluating the issue.
We aim to present information with readable text, sufficient contrast, and layouts that work on phones, tablets, and larger screens.
Important instructions and messages should not depend on color alone.
Visitors should be able to use browser zoom and device accessibility settings to enlarge content. We seek to keep essential information and controls usable when content is enlarged.
If text becomes difficult to read, content is cut off, or a layout prevents you from completing a task, let us know. We can provide the information through another appropriate format.
Our website may include decorative animation, transitions, and interactive visual demonstrations.
Our goal is to respect device or browser reduced-motion preferences by reducing or removing nonessential movement.
Essential information should remain understandable without animation. Movement should not be necessary to learn about our services or contact us.
If animation or movement creates a barrier, please contact us for the information or assistance you need in another format.
The website includes a before-and-after demonstration illustrating how structure, hierarchy, and design can change the presentation of information.
Our goal is to make the comparison understandable without requiring a visitor to see or drag the visual divider. This includes keyboard-operable controls and an equivalent written explanation.
If you cannot use the demonstration, we can provide a text description of the comparison. Access to this visual effect is not required to inquire about or request our services.
Our website may include fictional examples, layouts, diagrams, timelines, and other visuals that illustrate our initiative-design approach.
We aim to present essential information as readable text and provide descriptions for meaningful visual content.
Decorative details should not be the only way to understand an example.
If an example, image, or diagram is difficult to interpret with your preferred technology or format, ask us for a written explanation or another appropriate alternative.
Some parts of the client experience involve third-party services, including:
We do not control every feature or update on these platforms. Their accessibility may differ from the accessibility of our own website.
If a connected service prevents you from booking, submitting permitted materials, paying an invoice, or completing another essential task, contact us. We will work with you to identify an appropriate alternative and, where useful, raise the issue with the provider.
Using a third-party platform does not remove our responsibility to address access needs within our services.
We are working toward our accessibility goal. Full conformance is not claimed in this statement.
Areas requiring attention as the website develops include:
This list identifies areas for review; it is not a list of confirmed failures from a completed accessibility audit.
If you encounter a specific barrier, please report it. We will assess the issue, consider a correction, and help provide access to the information or task involved.
If you cannot access information or complete an action because of an accessibility barrier, contact us by email or telephone.
Depending on your needs, assistance may include:
Tell us what you are trying to do and what format or communication method would help. You do not need to provide a diagnosis or medical records to request accessibility assistance.
We will work with you to identify an appropriate approach and provide accommodations required by applicable law. We will not impose an additional charge for an accommodation that must be provided without charge.
Alternative methods for sharing project information must preserve appropriate privacy, confidentiality, and security safeguards. We will work with you on a suitable method rather than ask you to disclose restricted information through an unsuitable channel.
We welcome accessibility feedback.
To help us understand an issue, you may include:
These details are helpful but are not required to request help.
Email contact@mintexposure.com with the subject line “Accessibility Request,” or call (407) 485-1103.
We will review your message and respond as soon as reasonably practicable. If you have a time-sensitive access need, please mention the relevant deadline.
If a permanent correction cannot be made immediately, we will discuss an alternative way to access the information or complete the task.
Our approach to accessibility improvement includes reviewing the website as content and features change and considering feedback from people who encounter barriers.
Review priorities include:
Automated checks can help identify some issues, but they do not replace manual review or feedback from people using the website.
This statement does not identify a completed independent audit or certify compatibility with particular screen readers, browsers, or devices. Any future published assessment results should describe the scope and date of the assessment.
We may update this statement as our website, services, accessibility work, or applicable guidance changes.
When we revise it, we will update the Last Updated date.
Updates may include changes to our accessibility goal, available assistance, identified barriers, or completed assessment information.
This statement does not limit accessibility rights or obligations under applicable law.
For accessibility assistance, feedback, or alternative-format requests, contact:
Mint Exposure
Christina Humphrey, Sole Proprietor
Doing business as Mint Exposure, a Florida-registered fictitious name
Florida, United States
Email: contact@mintexposure.com
Telephone: (407) 485-1103
Suggested subject line: Accessibility Request